Is your explainer video creating strong leads? The goal of your explainer Video is to fundamentally persuade people to take action, to push your customers through the sales funnel with easy to understand explainer videos. To start the process you...
With the ongoing rollout of 5G in Australia and the evolving capabilities of hardware and handheld tech, the potential for integrating emerging technology into the graphic design space has never...
Some of you may have heard about Canva, an Australian “unicorn”, cloud-based business that produces a great product that helps clients make a range of digital and paper publications. However, I...
It’s an interesting question given the rise in technology, but the question that really needs to be asked is: what role should a business card play in the 21st century, if any? This is particularly...
Have you ever been to a presentation where there were so many colours on one slide that you didn’t know where to pay attention to? Or the text blended into the background and was too hard to read?...
I am working with the CEO of a division of a rather large publicly listed company at the moment, helping them prepare a presentation to all staff on the new company strategy. Unless I am able to...
I had the privilege of training the Chinese store managers of Tods’s group in Shanghai this week. It was the first time I have done so using a translator as they didn’t speak English but it was a...
Icons are one of the most used visual elements in contemporary design. We see them both online and offline, in presentations, websites, videos etc. It is a visual language that can communicate...
I was reading an academic opinion article on PowerPoint today and it was on the issue of how many slides you should show per minute. The writer noted, “you are asking them to stare at a PowerPoint...
Welcome back for the second instalment of my series! If you haven’t had a chance to read it yet, I’d recommend going back and starting here:...
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