Too many presenters rush straight into company facts or product specs without pausing to ask, “What does this audience actually need to know?” Even worse, they never define the one action they want people to take after the slides end. In this article we address exactly those issues
While looking for something to present to an employee on standards of behaviour, one of my senior staff came upon one of the best pieces of communication I have seen. You can find the full article...
Harvard Professor Ellen Langer conducted a study in the 1970s, where her researchers approached people using copying machines and asked if they could jump the queue.“Excuse me. I have 5 pages. May I...
I know my platform is usually presentations but sometimes a communication comes along that is so bad, it earns a mention in its own right. This is one such communication.I am a partner in a business...
Lost your mojo presenting online? You’re not alone. Lee Featherby, CEO and founder of PowerfulPoints shares his top tips to help you bring back the magic. It’s a strange new world, and digital is...
With the ongoing rollout of 5G in Australia and the evolving capabilities of hardware and handheld tech, the potential for integrating emerging technology into the graphic design space has never...
I am working with the CEO of a division of a rather large publicly listed company at the moment, helping them prepare a presentation to all staff on the new company strategy. Unless I am able to...
I had the privilege of training the Chinese store managers of Tods’s group in Shanghai this week. It was the first time I have done so using a translator as they didn’t speak English but it was a...
I was reading an academic opinion article on PowerPoint today and it was on the issue of how many slides you should show per minute. The writer noted, “you are asking them to stare at a PowerPoint...
Time pressures aside, tenders are a great opportunity to reflect on the achievements, successes, breakthroughs and new offerings we bring to existing or potential clients. So, it always surprises me...
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